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CRM Director

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CRM Director

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Title

CRM Director
Job Description

Post Body

We are looking for a CRM Director to set and monitor marketing strategies that will foster profitable long-term relationships with clients. As a CRM Director you will work with our Sales and Marketing directors to increase our company's market presence and customer engagement in this role. You should have extensive experience with Customer Relationship Management systems and KPI metrics to be successful in this position. You should also be able to spot new opportunities and address customer concerns ahead of time.

Finally, we want you to build a customer-focused company in order to increase revenues and meet business objectives.

CRM Director
Responsibilities
  • Monitor relationships with existing customers through CRM systems
  • Ensure the CRM system provides an effective sales funnel
  • Develop and implement marketing techniques that will drive new customers
  • Set specific marketing strategies to retain customers
  • Plan and manage multi-channel marketing campaigns
  • Create financial reports to make sure there is optimum profit and little loss.
  • Suggest new methods to address customers’ needs
  • Track marketing metrics and trends, like conversion rates and web analytics
  • Assist with organizing promotional events to reach prospective customers
  • Review and select CRM software that meets our company’s needs
  • Conduct market research to follow trends and competition
CRM Director
Requirements
  • BSc in Marketing or relevant field
  • Proven work experience as a CRM Director or similar role
  • 4-5 years of past experience in customer acquisition strategies
  • Technical expertise with CRM and analytical systems
  • Knowledge of online marketing methods and best practices
  • Strong leadership skills
  • An ability to manage marketing projects end-to-end
  • Strong communication skills along with a customer-oriented attitude
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