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Vice President (VP) of Content Job Description

Vice President (VP) of Content Job Description

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Vice President (VP) of Content Job Description

We are looking for an experience Content Marketing Manager to join our team. If you love creating high-quality and engaging content and drive business success with it, we want you in our team!

As a Content Marketing Manger, you will be responsible for developing and implementing the overall content strategy based on our specific goals and objectives.

Vice President (VP) of Content Responsibilities:

  • Create free resources each month to drive leads, subscribers, awareness

  • Experience in creating various types of content such as ebooks, whitepapers, infographics, guides, blogs etc

  • Manage and develop blogging strategy

  • Grow our subscriber base

  • Work with designers, product marketing, sales, and external influencers and other industry experts

  • Adhere with the internal policies and procedures

Vice President (VP) of Content Requirements:

  • BA/BS degree or equivalent working experience

  • Proven experience in producing content for the web specifically, as well as channel-specific knowledge (blog, SlideShare, Facebook, Twitter, etc.)

  • Past experience building audiences either online or offline

  • In-depth knowledge of the HubSpot Content Optimization System

  • Experience in producing smart CTAs according to visitor lifecycle stage

  • Sense of ownership and pride in your performance and its impact on company’s success

  • Good time-management skills

  • Ability to multi-task

  • Strong interpersonal and communication skills

  • Critical-thinker and problem-solver